The main objectives of this work package are, from a project-wide standpoint:

• To maximise comprehensibility of the project at different levels
• To support general visibility of research activities

From a process communication perspective:

• To open specific communication channels towards research users within non-academic sectors
• To create specific communication tools to support WP1 focus groups and research actions in order to develop a progressive dissemination connection
• To analyse what type of outputs/outcomes focus group participants might expect from the project so to grant a better and more relevant communication delivery during the project
• To make the research process as open as possible to comments and contributions from the web
• To make the research temporary findings available to different extents and levels of depth
• To make research results and temporary findings easily shareable among practitioners and research users

In terms of medium term result dissemination:

• To reach out for civil society’s theme enthusiasts
• To produce influence on new EU projects’ disseminations WPs
• To give a visually engaging representation of the research outcomes relevant to a wide target
• To share European project impact and communication variables with the EU political architecture
• To share European project impact and communication variables with the EU lobbying architecture